For us, sustainability is OUAI important. There’s room for improvement but we’re constantly working toward a better OUAI, because ultimately, getting greener means doing good for our earth. Keep reading to learn how we're lessening our environmental impact.  

Recyclable Shampoos & Conditioners:

Our new Detox Shampoo is recyclable, just like all our FINE, MEDIUM, and THICK Shampoos and Conditioners. The bottle and cap are 100% recyclable and made from previously recycled plastics. 

What about other OUAI products, you ask? Here’s a breakdown.

Fully Recyclable:

  • Body Cleanser
  • Chill Pills
  • Finishing Crème
  • Treatment Masque

Partially Recyclable:

  • Leave In Conditioner
  • Wave Spray
  • Rose Hair & Body Oil
  • Volume Spray
  • Air Dry Foam
  • Hair Oil
  • Fragrance
  • Body Crème
  • Scalp & Body Scrub
  • + all our aerosols! 

Other OUAIs we’re getting greener:

  1. We use recyclable plastics whenever and as much as possible
  2. We only work with vendors committed to sustainable methods
  3. We have refill pouches for FINE, MEDIUM, and THICK Shampoos and Conditioners

Why Refill Pouches?

  • They use 60% less plastic than rigid bottles
  • They require less manufacturing and transport
  • They generate less CO2
  • They take up less room in landfills
  • Plus, they allow everyone who’s OUAI obsessed to refill three bottles per pouch, for the price of two, while doing some good for the earth
What other eco-friendly initiatives would you like to see from us? We’re listening! 
    Overdid it last week? Try our new Detox Shampoo