FREE SHIPPING ON ORDERS OVER $50

Limited Edition Bundles

Any OUAI
You Want It

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OUAI candle collection

OUAI Candles

Light the OUAI

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Hand with OUAI Leave In Conditioner

A limited edition collab between

OUAI & Byredo

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OUAI Detox Shampoo

Detox Shampoo

Finally, a detox
that doesn’t suck.

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OUAI (noun)—
pronounced “way”
OUAI means yes, in that casual, Parisian way.

OUAI (noun)—
pronounced “way”
OUAI means yes, in that casual, Parisian way.

Woman with curly hair

Shampoos and Conditioners

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Fragrance

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Body

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Bestsellers

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Our Bestsellers

Our Bestsellers

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Leave In Conditioner Leave In Conditioner

Leave In Conditioner

From $12

Hair Oil Hair Oil

Hair Oil

From $14

Body Cleanser Body Cleanser

Body Cleanser

$28

Body Crème Body Crème

Body Crème

$38

Thinning Hair Supplement Thinning Hair Supplement

Thinning Hair Supplement

From $28

Melrose Place Candle Melrose Place Candle

Melrose Place Candle

$44

North Bondi Candle North Bondi Candle

North Bondi Candle

$44

Fine Hair Shampoo Fine Hair Shampoo

Fine Hair Shampoo

$28

Fine Hair Conditioner Fine Hair Conditioner

Fine Hair Conditioner

$28

Leave In Conditioner X Byredo Leave In Conditioner X Byredo

Leave In Conditioner X Byredo

$26

Detox Shampoo Detox Shampoo

Detox Shampoo

$30

Super Dry Shampoo Super Dry Shampoo

Super Dry Shampoo

From $14

Wave Spray Wave Spray

Wave Spray

From $12

Fine To Medium Hair Treatment Masque Fine To Medium Hair Treatment Masque

Fine To Medium Hair Treatment Masque

$38

OUAI Refresh OUAI Refresh

OUAI Refresh

$35

Scalp & Body Scrub St. Bart's Scalp & Body Scrub St. Bart's

Scalp & Body Scrub St. Bart's

$38

Scalp & Body Scrub Scalp & Body Scrub

Scalp & Body Scrub

$38

Melrose Place Eau de Parfum Melrose Place Eau de Parfum

Melrose Place Eau de Parfum

From $20

SUSTAINABILITY
SHOP

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Array of sustainable OUAI products

It's a Ouai
of Life

Haircare
you can

relate to,
finally.

Ouai of Life

ouai thick hair treatment mask for dry damaged hair melrose place fragrance
01
A Guide to OUAI Scents (and the Inspiration Behind Them)

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ouai fine shampoo medium shampoo thick shampoo shower essentials keratin color treated safe curly hair shampoo
02
FAQ: Our New Fine, Medium, and Thick Shampoos & Conditioners

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ouai fine hair shampoo refill pouches
03
How We're Working Toward Environmental Sustainability

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01

02

03

All Features