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Daily Care

Better hair starts with better shampoo and conditioner. OUAI daily care products are sulfate-free and designed to deeply refresh strands without stripping to instantly improve hair health. Smart keratin targets and repairs damage while helping to maintain color and optimizing hair health. 

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Repair Shampoo Repair Shampoo

Repair Shampoo

Cleanses, replenishes and fortifies damaged hair.

$28
Repair Conditioner Repair Conditioner

Repair Conditioner

Rebuilds and repairs with smart keratin.

$26
Smooth Shampoo Smooth Shampoo

Smooth Shampoo

Calms, cleanses moisturizes and wins awards.

$28
Smooth Conditioner Smooth Conditioner

Smooth Conditioner

Deeply hydrates and expertly smooths.

$26

GO CUSTOM

Better hair starts with using the right products. Take our consult for a customized product prescription.

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Volume Shampoo Volume Shampoo

Volume Shampoo

Replenishes moisture, boosts volume.

$28
Volume Conditioner Volume Conditioner

Volume Conditioner

Weightless moisture, major lift.

$26
Clean Shampoo Clean Shampoo

Clean Shampoo

Deeply cleanses, never strips.

$28
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Clean Conditioner Clean Conditioner

Clean Conditioner

Detoxifies and nourishes.

$26
Curl Shampoo Curl Shampoo

Curl Shampoo

Curl enhancing cleanser.

$28
Curl Conditioner Curl Conditioner

Curl Conditioner

Curl enhancing hydrator.

$26

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