Familiar enough to be wearable, interesting enough to make someone ask what you're wearing at the end of the day. Our perfumes are destination-coded. Melrose Place: velvety rose, bergamot, lychee, champagne — LA at dusk. North Bondi: bergamot, Italian lemon, rose de mai, violet — Sydney's Bondi Beach meeting the city. Rue St. Honoré: violet, gardenia, ylang ylang, white musk — Paris, obviously. Dean Street: citrus, magnolia, amber, musk — London but the good parts.
Each one is an Eau de Parfum with real staying power and a full range of matching products to layer with. Apply on freshly cleansed skin. Smell incredible all day.