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Detox Shampoo

The rest button for your scalp. Our Detox Shampoo is the bestselling, once-a-week deep cleanse your hair has been crying out for. Its concentrated formula is powered by apple cider vinegar and keratin that lifts away dirt, oil, product buildup, and hard water deposits that regular shampoo just doesn't touch.

And no, it does not smell like vinegar. It smells like Melrose Place (that velvety rose scent with bergamot, lychee, white musk, and champagne that makes your whole shower feel so luxurious). The ACV gets to work, the fragrance makes it enjoyable, and your hair comes out squeaky clean but never stripped. Sulfate-free, paraben-free, phthalate-free, cruelty-free, and safe on color-treated hair. Use it once or twice a week in place of your regular shampoo. Your hair will immediately ask why it took you so long.

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The rest button for your scalp. Our Detox Shampoo is the bestselling, once-a-week deep cleanse your hair has been crying out for. Its concentrated formula is powered by apple cider vinegar and keratin that lifts away dirt, oil, product buildup, and hard water deposits that regular shampoo just doesn't touch.

And no, it does not smell like vinegar. It smells like Melrose Place (that velvety rose scent with bergamot, lychee, white musk, and champagne that makes your whole shower feel so luxurious). The ACV gets to work, the fragrance makes it enjoyable, and your hair comes out squeaky clean but never stripped. Sulfate-free, paraben-free, phthalate-free, cruelty-free, and safe on color-treated hair. Use it once or twice a week in place of your regular shampoo. Your hair will immediately ask why it took you so long.

Hair Detox Shampoo FAQs

What is a hair detox shampoo?

A hair detox shampoo is a clarifying formula that goes deeper than your everyday shampoo. Regular shampoos handle daily dirt and oil well, but they're not built to break down weeks of dry shampoo, styling product residue, or the hard water minerals that dull hair over time. Our Detox Shampoo uses apple cider vinegar and chelating agents to actually lift and remove that stubborn buildup. It's your weekly reset.

How is a detox shampoo different from a regular shampoo?

Regular shampoo is your day-to-day cleanse. Detox Shampoo is the once-a-week power wash that gets what your regular shampoo leaves behind. The apple cider vinegar in our formula is much more effective at breaking down mineral deposits and heavy product buildup, and the chelating agents remove heavy metals (like copper from hard water) that cause color fading and dullness. 

How do I know if my hair needs a detox shampoo?

If you can't remember the last time you washed your hair, if you've been living off dry shampoo (no judgment - same), if your hair feels heavy or dull even right after washing, if you live somewhere with hard water, or if you use a lot of styling products, then your scalp is probably congested and it's time for a reset.

How often should I use a hair detox shampoo?

Once or twice a week, in place of your regular shampoo. Not every single wash, as it's a clarifying formula, and using it too frequently would dry your scalp over time. Alternating with your regular Fine, Medium, or Thick Shampoo is the ideal approach. Detox on days you need a deep clean. Regular shampoo the rest of the time.

Will a detox shampoo dry out my hair?

Our formula is specifically designed not to. The hydrolyzed keratin in Detox Shampoo strengthens and conditions while the apple cider vinegar clarifies, so your hair comes out soft and bouncy rather than straw-like. That said, always follow with a conditioner or Treatment Masque.

Can I use a detox shampoo on color-treated hair?

Yes. Our Detox Shampoo for hair is sulfate-free and color-safe. It even helps preserve color by removing the hard water minerals (like copper) that cause fading. One caveat: if you've literally just colored your hair, give it a week or two before reaching for a clarifying shampoo. Freshly colored hair needs a minute to settle before a deep cleanse.

Can a detox shampoo help with oily roots?

Yes. It's actually one of the best things for oily hair, as the apple cider vinegar cuts through excess sebum in a way regular shampoo can't. Over time, a cleaner, more balanced scalp tends to produce oil more evenly rather than overcompensating. 

What are the benefits of using a hair detox shampoo?

Restored natural volume and shine (buildup is what dullness is, mostly). A cleaner, healthier scalp. Better results from every other product in your routine (conditioners, treatments, and styling products all land differently on properly clean hair).