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Before and after comparison of a woman with curly hair styled differently.
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Three OUAI hair care products on a beige background with text describing their functions.
OUAI Curl Crème with floral and citrus elements on a light background
Woman holding aOUAI product with '2025 Allure Readers' Choice Award Winner' text
Before and after comparison of a woman with curly hair styled differently.
Woman holding an OUAI product with hair care benefits text overlay
Three OUAI hair care products on a beige background with text describing their functions.
OUAI Curl Crème with floral and citrus elements on a light background
Woman holding aOUAI product with '2025 Allure Readers' Choice Award Winner' text

Curl Crème

A silicone-free creme that defines your natural curl texture, reduces frizz and adds shine.

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For our curlfriends, this silicone-free cream that defines curls, tames frizz, and adds shine to all curl types. Co-created with 150 members of our community over one year of testing, Curl Crème’s key ingredients linseed & chia seed collab to shape curls while maintaining the hair’s natural texture and protecting hair from humidity. A side of coconut oil & babassu oil soft serves your curls, seals damaged cuticles, and enhances shine. Comes in our signature North Bondi Fragrance with notes of bergamot & lemon. Oh, and we supersized it with an 8 oz tube.

How to use

Wet Hair: Section hair and distribute evenly by finger combing through each section. Can be used for wash & go styles.

Dry Hair: Apply sparingly and directly to curls to help define and smooth frizz.

ingredients

Water / Aqua / Eau, Cetearyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Orbignya Speciosa Kernel Oil, Behentrimonium Chloride (Anti-Static Agent / Agent Antistatique), Hydrogenated Soybean Oil, Linum Usitatissimum (Linseed) Seed Extract, Linum Usitatissimum (Linseed) Seed Oil, Panthenol, Salvia Hispanica Seed Extract, Cetrimonium Chloride (Anti-Static Agent / Agent Antistatique), Ppg-3 Benzyl Ether Myristate, Dicaprylyl Carbonate, Lauryl Glucoside, Polyquaternium-37, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol,Isopropyl Alcohol, Xylitol,Caprylic Acid, Sorbitan Oleate, Hydroxypropyl Starch Phosphate, Aminomethyl Propanol, Disodium Edta, Phenoxyethanol, Benzyl Alcohol, Fragrance / Parfum, Alpha-Isomethyl Ionone, Limonene, Geraniol, Hydroxycitronellal, Linalool, Citronellol.

As always, all of our products are:
Paraben-Free, Cruelty-Free, Gluten-Free, Phthalate-Free, SLS and SLES-Free

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Curl Crème

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THE SCENT:
NORTH BONDI

Top Notes

Bergamot, apple blossom, raspberry, Italian lemon

Middle Notes

Rose de mai, jasmine, violet

Base Notes

Patchouli, sandalwood, white musk

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Overall rating: 4.6 / 5 from 260 reviews.

AI Generated Review Summary

Curl Crème is praised for its ability to provide soft, moisturized, and defined curls. Customers appreciate its fantastic look, amazing smell, and effective frizz control. However, opinions on the amount of product vary.

Summary topics

  • Feel: 7%
  • Appearance: 6%
  • Scent: 31%
  • Frizz Control: 5%
  • Curl Definition: 5%

Review topics: ["size","volume","fragrance","smells","results","feels","texture","works","packaging","look","amount","use","hair","residue","style","difference","oil","gift","compliments","curls","creme","cream","frizz","hold","definition","waves","ouai","conditioner","combo","spray"].

Review highlights

  • "It doesn’t leave your hair stiff or weighted and my curls look beautiful and soft and it smells heavenly."Chas M.
  • "Love this product it holds my curl so well and yet my hair is still soft not hard and crunchy"Autumn
  • "Good smell, makes wavy hair have nice curls"Amy

Reviews

Best product

"I've tried many products. Thus far this is the best one. And smells great. I have Grey hair and curly not a great combo"

Bertha a. (5/5)

curl creme

"I love this product so much! my holy grail item"

Lily B. (5/5)

Love OUAI products

"Use the spray leave in conditioner and curl creme as well as your shampoo and conditioner. Love them all"

Natalie S. (5/5)

Great curl cream

"Love the curl cream use it after the leave in conditioner. It smells great and leaves my hair feeling great"

Renay A. (5/5)

My hair’s bestie

"This curl creme smells absolutely amazing and my hair loves it! It defines, hydrates, and provides a light hold to my curls. It also works well for my slick back buns. I have type 4b, thick, curly/coily, dense hair."

P. L. (5/5)

Very good!

"Curl cream is not too heavy and works well. Nice mellow fragrance!"

Glyn Y. (5/5)

"Takes a small amount to get soft curls."

Andrea (5/5)

Not my favorite smell

"I have only tried it once due to the smell. I may have used too much. I’ll give it one more try before discarding. Love their shampoos and conditioners!"

Maria R. (3/5)

Meh curl cream

"The curl cream really hasn’t done much for me. It doesn’t hold it doesn’t define and it doesn’t keep frizz down. I’ve done a little amt and I’ve done a lot. Both seem to get similar results."

Maysa G. (2/5)

Curl creme

"I have very thick curly hair and I love this product! Curls are soft and not crunchy."

Debra B. (5/5)

Q&A

Is this good for wavy hair? Or is the wave spray better?
Hello Jan! Thanks for reaching out! Technically, yes, wavy-haired customers can use our Curl Creme. However, this was created for curly hair specifically. It won't enhance your curls, necessarily, since Curl Creme doesn't have that much hold compared to other wave products we have. That being said, there are many benefits that you'll experience using our Curl Creme. I would recommend trying out Air Dry Foam or Wave Spray for your wavy hair. Air Dry Foam fights frizz and adds definition to waves and curls while Wave Spray enhances texture and builds body, it thickens hair and adds shine. Hope this helps!
Is this suitable for fine, wavy (2B) hair? I usually look for “lightweight” curl creams….so I am worried this might be too heavy.
Hello Steph! Are you specifically trying to accentuate your curls, or keep the flyaways down? Finishing Creme is a lighter product, and can be used in much the same way as Curl Creme. Finishing Creme can also be used as a Leave-In conditioner type product and as a bonus provides heat protection. Apply mid-shaft to ends, and then spot apply at the roots for flyaways. For fine hair like yours, less is going to be more when using Curl Creme. You can use a bit more product if you're applying it on wet hair, but very sparingly if your hair is dry when applied. I would recommend applying a dime-size amount in your palm, rubbing together, and applying mid-shaft to ends only---avoiding your roots. For curl accentuation, especially if you like to wash n wear without heat styling----look at Air Dry Foam. It gets scrunched in, and will make your curls pop without any weighing down at all. Hope this helps!