Looks like you're in . A new & improved UK site is on the OUAI. In the meantime, shop your faves at our UK partners: Cult Beauty, ASOS, Space NK, Selfridges & Urban Outfitters.

OK
Ouai Logo
Ouai Logo

Your Bag

You are $ 50.00 away from Free Shipping!

Your cart is empty

CHOOSE YOUR FREE SAMPLE

Fine Shampoo & Conditioner Packette

Fine Shampoo & Conditioner Packette

Add
Medium Shampoo & Conditioner Packette

Medium Shampoo & Conditioner Packette

Add
Thick Shampoo & Conditioner Packette

Thick Shampoo & Conditioner Packette

Add
Treatment Masque Packette

Treatment Masque Packette

Add
Detox Shampoo Packette

Detox Shampoo Packette

Add
Melrose Place Eau de Parfum - 1.5ml Sample

Melrose Place Eau de Parfum - 1.5ml Sample

Add
North Bondi Eau de Parfum - 1.5ml Sample

North Bondi Eau de Parfum - 1.5ml Sample

Add
Subtotal $ 0.00
Checkout

Have Gift Cards, Discount or Employee Codes? Redeem on the next step!

Close

Styling

Best-in-class styling products built to texturize, wave, hold, hydrate and more.

Filter

Close
Get Your OUAI Kit Get Your OUAI Kit

Get Your OUAI Kit

A trifecta for healthy tresses.

$38
Leave In Conditioner Leave In Conditioner

Leave In Conditioner

Healthy hair essential that detangles, hydrates & protects.

$26
Wave Spray Wave Spray

Wave Spray

Rice protein infused wave enhancer.

$26
Super Dry Shampoo Super Dry Shampoo

Super Dry Shampoo

For days with heavier oil flow.

$24

"a new Ouai launch never fails to shake up the industry"

- Allure

Hair Oil Hair Oil

Hair Oil

Multi-tasking, best selling oil.

$28
Air Dry Foam Air Dry Foam

Air Dry Foam

For a better air-dry than previously possible.

$28
Volume Spray Volume Spray

Volume Spray

A weightless, pre-blowout mist for incomparable thickness and volume.

$26
Texturizing Hair Spray Texturizing Hair Spray

Texturizing Hair Spray

Like dry shampoo and hairspray had a baby.

$26
Rose Hair & Body Oil Rose Hair & Body Oil

Rose Hair & Body Oil

Hydration, shine, and perfume for hair and body all in one heavenly-smelling oil.

$32
Finishing Crème Finishing Crème

Finishing Crème

Like lotion for your hair.

$24
Heat Protection Spray Heat Protection Spray

Heat Protection Spray

New name, same formula.

$28
Matte Pomade Matte Pomade

Matte Pomade

The key to piecey french girl hair.

$24
Volumizing Hair Spray Volumizing Hair Spray

Volumizing Hair Spray

Get the body you've always wanted.

$26
Dry Texture Foam Dry Texture Foam

Dry Texture Foam

Weightless texture.

$28
Leave In Conditioner Travel Leave In Conditioner Travel

Leave In Conditioner Travel

Travel-sized triple threat.

$12
Super Dry Shampoo Travel Super Dry Shampoo Travel

Super Dry Shampoo Travel

For days with heavier oil flow.

$14
Hair Oil Travel Hair Oil Travel

Hair Oil Travel

Travel-sized, multi-tasking, best selling hair oil.

$14
Texturizing Hair Spray Travel Texturizing Hair Spray Travel

Texturizing Hair Spray Travel

Like dry shampoo and hairspray had a baby.

$12
Wave Spray Travel Wave Spray Travel

Wave Spray Travel

Rice protein infused wave enhancer.

$12

#myouai

Close