When she's not formulating products to make your good hair days happen fast and last, our founder Jen Atkin is primping the locks of A-listers who are used to striking a pose. Hence, she's well-versed in the magic of making hair look as perfect on camera as it looks IRL. To help make your hairstyles photograph better on camera‚ be it a selfie or GRWM tutorial, we went to her with our questions. Keep reading for Jen's on-camera hair tips for a variety of hair types and styles.

Curly or Coily hair

For frizz-free and moisturized curls, apply product when hair is very wet, scrunch with mirco-fiber towel and diffuse hair with the Dyson Supersonic Hair Dryer on low heat and low speed.

Thinning Hair

You can use OUAI Super Dry Shampoo on the roots and tease the roots using YS Park 150 Teasing Comb for a fuller appearance. 

Frizzy Hair

To tame frizz, flat iron or curl hair in small section to ensure every strand is being accounted for. Also, using the surface of the iron and gliding it through the hair will help eliminate flyaways and frizz.

Flat Hair

Using OUAI Dry Shampoo Foam on the roots for an added lift works really well on flat hair. Also, blow drying in the opposite direction will help add volume to the roots. 

Visibly Damaged Hair

Sticking with sleek hairstyles is best. Low sleek pony and applying coconut oil to slick back works really well on camera.  

Updo or Ponytail

For a sleek ponytail, apply OUAI Hair Oil on the roots, using an Ibiza Barbers Brush, brush hair into a ponytail. Do not tie hair until the roots are super smooth, although it might take a bit to get there. Then secure with a hair tie. Finish by using hairspray and the palm of your hand to tame flyaways. 

Clip-in Extensions

Making sure extensions are concealed is so important. Make sure extensions are applied about an inch away from the part of your hair so they don’t show. Always tease and hairspray the small area where the clips will be placed for maximum hold.

Shop Jen's camera hair hacks below

Watch as Jen spills her prom hairstyle and worst fashion trend